Is Getting a New Website Enough to Outrank Your Competitors?

There’s no doubt that the future of business is digital.

Many business owners believe that as long as they update their website and make it look more modern, add a few positive reviews from happy customers, and perhaps add an online booking system (if applicable), then they’re good for the next several years.

Sadly, getting a new website or redesigning your existing website isn’t enough to outrank competitors and come up on the first page of search results – which is what you should be aiming for. 

Whatever your business, whether you’re a hair and beauty salon, a mechanic, a vegan cafe, a roofing repair company, or a boutique homeware store, there are already going to be a lot of other businesses with similar ideas out there – and if you haven’t got a solid plan in place, they will be appearing before your business on search engines like Google. 

This is why you need to prepare a strategy to come up in first place on Google, in order to attract organic customers naturally. Running a Google Campaign lets you come up as ‘relevant’, with Google Ads showing you who is looking for your service. With this information, you can understand, implement, and plan specifically to target potential future customers – all an essential part of owning a successful business.

You can choose what kind of plan you want that matches your needs and budget, marketing goals and brand strategy, and create separate ad campaigns to run in different locations – all an integral part of outranking your competitors and boosting your business.

Creating a new website is a good start, but it’s not enough. Contact us today to discuss how we can help you take your online digital presence to the next level and help your business thrive!